Every now and then, a flashy new clothing store pops up on Facebook and Instagram promising “exclusive collections” and artsy designs that feel too good to pass up. Recently, I came across one of those campaigns, Rococity, a website heavily advertising Japanese art shirts and trendy clothing. The ads made the store look stylish, but after digging into Rococity.com, I quickly realized this is not a brand worth trusting.
First Impressions: The Website Feels Off
The Rococity.com homepage greets you with banners promoting a “Spring and Summer Collection.” The problem? I checked this out in September, long after those seasons had ended. It gave off the sense that the site wasn’t run by a professional team, more like a template store slapped together and never updated.
Even more concerning, the website lacked all the basics you’d expect from a legitimate clothing brand:
- No founder or brand story
- No phone number
- No physical mailing address
- No clear customer service details
In other words, no trust signals. For me, that’s always the first sign something shady is going on.
Behind the Curtain: Who Really Runs Rococity?
After some investigation, I found that the website hosting traces back to China, even though Rococity.com never mentions it. On top of that, when I checked the Facebook Page Transparency tab, it showed that page managers were based in Bangladesh, China, Nepal, Pakistan, Taiwan, and Vietnam. That doesn’t exactly scream “authentic Japanese art shirts.”
The more I looked, the clearer it became that this was another cookie-cutter clothing scam being pushed through paid ads.
Rococity Reviews on Trustpilot Tell the Real Story
To see how others fared, I checked Rococity’s Trustpilot page. The reviews were overwhelmingly negative.
- Many one-star reviews described customers receiving cheap, low-quality products that looked nothing like the photos in the ads.
- Others said they never received anything at all after paying.
- Interestingly, a handful of “positive” reviews came from people who admitted they hadn’t received their orders yet. That raised big red flags about fake or incentivized reviews being posted to boost the brand’s image.
It was the same familiar pattern I’ve seen in dozens of online shopping scams: great photos, fake hype, zero delivery on the promises.
Why Rococity Is Not Legit
Let’s be honest: when a company hides its origins, runs ads through offshore managers, and racks up angry one-star reviews, there’s no way you can call it legit. Everything about Rococity’s setup points to a fast-cash scam store that disappears once enough people complain.
It also highlights a bigger problem, Facebook and Instagram are full of these scams, and Meta continues to take ad money from them while shoppers get burned. The same cycle repeats every season with a new name, new website, and new wave of disappointed customers.
What To Do If You Have Been Scammed
If you have been scammed by an online store, it’s essential to take immediate action to minimize further damage and increase the chances of resolving the issue. Here are the steps to follow:
Contact the Online Store:
The first step is to try to resolve the issue directly with the online store. Look for contact information on their website, such as a customer support email or phone number, and reach out to them. Explain the situation, including details of the transaction, the product or service you purchased, and any issues or discrepancies.
Gather Evidence:
Document all communication with the online store, including screenshots, emails, order confirmations, and receipts. This evidence will be crucial if you need to escalate the matter or dispute the charge with your payment provider.
Check Your Payment Method:
Depending on how you paid for the purchase (credit card, debit card, PayPal, etc.), contact your payment provider and inform them of the situation. They may be able to help you initiate a chargeback or dispute the transaction
Review the Online Store’s Policies:
Familiarize yourself with the online store’s return, refund, and dispute resolution policies. Some stores may have a specific process for handling issues and providing refunds.
Report the Scam;
Report the scam to relevant authorities and organizations. This includes:
- Internet Crime Complaint Center (IC3): If you are in the United States, you can file a complaint with the IC3 at https://www.ic3.gov/.
- Your Local Consumer Protection Agency: Contact your local consumer protection agency or the equivalent regulatory body in your country.
- Better Business Bureau (BBB): File a complaint with the BBB if the online store is based in the United States.
Monitor Your Accounts:
Keep a close eye on your bank and credit card statements for any unauthorized or suspicious transactions. Report them to your financial institution immediately.
Change Your Passwords:
If you created an account on the scam website, change your passwords for that account and any other accounts where you used similar login credentials.
Educate Yourself:
Use this experience as a learning opportunity. Be more cautious when shopping online and always verify the legitimacy of online stores before making a purchase. Look for reviews, check for trust seals, and ensure the website uses secure, encrypted connections (https://).
Remember that it may not always be possible to recover your money, but by taking these steps, you increase your chances of resolving the issue and preventing future scams. Additionally, always trust your instincts and be cautious when dealing with unfamiliar online stores or offers that seem too good to be true.
Rococity.com Is a Scam
Based on my review, I can say confidently: Rococity is not a trustworthy clothing store. The missing business details, suspicious hosting, shady Facebook page management, and damning Trustpilot reviews all lead to the same conclusion.
If you’re tempted by the ads, do yourself a favor and skip them. Stick to legitimate clothing brands with a real presence, customer service you can reach, and reviews that don’t look bought or fake.
Conclusion
Rococity should be avoided at all costs. It is a scam store just like Sopula that we reviewed earlier. Their deceptive practices, nonexistent customer support, and inability to deliver on their promises make it abundantly clear that this website is a scam. To protect your hard-earned money and personal information, it’s essential to steer clear of Rococity.com and opt for reputable and trustworthy online retailer instead.