I didn’t stumble onto Memory Lift because a doctor recommended it or because it was trending in a reputable health space. I found it the same way many people did, through aggressive online ads promising sharper memory, long-term brain health, and even protection against dementia. Naturally, I started seeing searches like Memory Lift reviews, Memory Lift ingredients, Memory Lift side effects, and is Memory Lift a scam popping up everywhere.
So I took the time to look into it carefully, not to label the supplement itself as fake, but to separate the product from the marketing tactics used to sell it.
What Is Memory Lift Supposed to Do?
Memory Lift is marketed as a dietary supplement designed to support:
- Memory retention
- Cognitive clarity
- Brain health as you age
Those claims alone aren’t unusual in the supplement industry. What is unusual and concerning, is how Memory Lift has been promoted online.
The Dr. Sanjay Gupta Claim: Completely False
One of the biggest red flags surrounding Memory Lift is the claim that Dr. Sanjay Gupta developed or endorsed the supplement.
To be clear:
- Dr. Sanjay Gupta has never endorsed Memory Lift
- He has no connection to the product
- No doctors, hospitals, universities, or medical institutions have reviewed or approved it
This false association alone caused a surge in people searching for Memory Lift supplement reviews to verify whether the claims were real. They are not.
The Fake “Japanese Honey Trick” Video
Many users were funneled to a website featuring a long video presentation with the headline:
“Banned in the U.S.? The Honey Habit Used by 90-Year-Olds in Japan to Stay Mentally Sharp”
The video includes:
- AI-generated visuals
- Deepfake audio impersonating David Muir
- Conflicting branding (ABC News visuals paired with a CNN logo)
- Claims that a secret honey and spice recipe can reverse dementia and Alzheimer’s
Here’s the problem:
The recipe is never revealed.
Instead, after stringing viewers along, the video abruptly pivots to selling Memory Lift capsules. This “secret recipe that turns into a supplement pitch” is a classic scam marketing tactic, regardless of the product itself.
FDA Approval Claims You Should Not Trust
Another major issue is the use of an “FDA Approved” logo on the sales page.
Important facts:
- The FDA does not approve dietary supplements
- Memory Lift has not been FDA-approved
- Displaying that logo is misleading at best
If you’re researching Memory Lift ingredients or Memory Lift side effects, this matters, because regulatory credibility is being falsely implied.
Is Memory Lift Itself a Scam?
This is where nuance matters.
This review does not label Memory Lift itself as an outright scam product.
However, the marketing used to promote it absolutely includes scam tactics.
That distinction is important.
The supplement may exist as a physical product, but:
- The endorsements are fake
- The medical claims are exaggerated
- The videos use AI deception
- The money-back guarantees cannot be trusted
That combination puts consumers at risk.
Why Memory Lift Is Dangerous
Beyond the financial loss, products like Memory Lift are dangerous because they give false hope to families battling Alzheimer’s and dementia. The idea that one supplement can “cure” or “reverse” such complex diseases is scientifically impossible and emotionally manipulative.
The scammers behind Memory Lift exploit vulnerability and grief, and they’re using big platforms like Meta (Facebook, Instagram) and Taboola to do it, often without any accountability.
How To Protect Yourself
If you’ve seen or clicked on an ad for Memory Lift, here’s what you should do:
- Do not enter your credit card or personal information.
- Report the ad on Facebook, Instagram, or Taboola.
- Check your bank statements if you accidentally made a purchase, cancel recurring charges immediately.
- Ignore any email or “support” contact from magazinecohealth.com. It’s part of the scam.
If you’re genuinely looking for memory support, consult a licensed healthcare professional. There are safe, clinically studied supplements available through verified pharmacies, not fake “miracle cures” from random websites.
Conclusion
Memory Lift isn’t a breakthrough memory supplement, it’s a carefully crafted scam designed to separate people from their money. It hides behind fake doctors, fake websites, and fake promises.
No real doctor, celebrity, or news outlet has endorsed it. The so-called “science” behind it doesn’t exist. And anyone who’s seen its ads should know this: the only thing Memory Lift strengthens is the scammer’s wallet.
Stay smart, stay skeptical, and always verify before you buy.
Check out the Frownies Patch I reviewed earlier.